You can control two aspects of your Bulletin Board’s visibility:
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Visibility: Choose who can view your board by selecting either PUBLIC or BULLETIN ACCOUNTS ONLY. If set to PUBLIC, anyone with the link can see the board. If set to BULLETIN ACCOUNTS ONLY, users must be logged in to view it; otherwise, they will be prompted to sign up or log in.
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Publish State: Decide where the board is visible by setting it as PUBLISHED or UNPUBLISHED. A PUBLISHED board will appear on your brand’s profile page, while an UNPUBLISHED board will not. However, you can still share an unpublished board directly with users or buyers.